Campaign Media Awards Ceremony
The Campaign Media Awards will take place at the Royal Lancaster Hotel, London, on Thursday 18 April 2024.
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Product Sector
Alcoholic Drinks
This category recognises the strategic thinking, insight and planning in a media campaign.
Automotive
This category recognises the strategic thinking, insight and planning in a media campaign.
Banks & Financial Services
This category recognises the strategic thinking, insight and planning in a media campaign.
Consumer Electronics
This category recognises the strategic thinking, insight and planning in a media campaign.
Corporate & Utilities
This category recognises the strategic thinking, insight and planning in a media campaign.
Fashion & Beauty
This category recognises the strategic thinking, insight and planning in a media campaign.
Food, Drink & Household
This category recognises the strategic thinking, insight and planning in a media campaign.
Healthcare
This category recognises the strategic thinking, insight and planning in a media campaign.
Media & Entertainment
This category recognises the strategic thinking, insight and planning in a media campaign.
Public Sector & Charities
This category recognises the strategic thinking, insight and planning in a media campaign.
Retail - Online & Offline
This category recognises the strategic thinking, insight and planning in a media campaign.
Travel & Leisure
This category recognises the strategic thinking, insight and planning in a media campaign.
Content
Best Social Strategy
This award recognises a company that uses social media to inform a brand’s media strategy and execution.
Best Use of Experiential
The category celebrates a company that uses experiential as a core part of a brand’s media strategy.
Media Partnerships: budget over £250K
These categories celebrate a company or companies that used a media partnership at the heart of a media campaign.
Media Partnerships: budget under £250K
These categories celebrate a company or companies that used a media partnership at the heart of a media campaign.
Content Strategy
The category recognises a company that uses content as the centrepiece of a media strategy, with particular recognition for work that goes beyond a single campaign and has lasting impact.
Branded Content
The category rewards a company that uses branded content at the heart of a media campaign. Please note that this category may be split into separate sub-categories based on the channel the campaign was executed in. The channels include:
- Experiential
- Gaming
- Out of Home
- Podcast
- Radio
- Social / Mobile / Digital
- TV & Cinema
Data & CRM
The CRM & Media Award
The category celebrates a company that uses customer relationship management to inform and drive a brand’s media strategy.
The Data & Creativity Award
The category recognises innovative media activity underpinned by a creative, audience-focused use of data.
Insight & Innovation
Best Use of Insight
The categories recognises a company for the
best use of insight at the heart of a media campaign.
Creative Idea: budget under £250K
These categories celebrate a company for the best use of media creativity.
Creative Idea: budget over £250K
These categories celebrate a company for the best use of media creativity.
Product Innovation - Media Agency
These two categories will recognise a product innovation by one agency and one media owner.
Product Innovation - Media Owner
These two categories will recognise a product innovation by one agency and one media owner.
Total Communications Campaign
The category looks to awards a company for a total communications campaign, with particular recognition for work that caters for the whole customer experience.
International
Best International Strategy
This category recognises a company for its international media strategy, with particular recognition for work that goes beyond a single campaign and has lasting impact.
Best of the Best
Agency Team of the Year
The judges will focus on whether a team has an innovative approach to media. Commercial results are secondary, although they will still count towards the final decision. Please note that shortlisted entries will be required to present to our Agency Team of the Year judging panel to determine our winner.
Commercial Team of the Year
The judges will focus on whether a team has an innovative approach to media. Commercial results are secondary, although they will still count towards the final decision. Please note that shortlisted entries will be required to present to our Commercial Team of the Year judging panel to determine our winner.